Let’s talk about TikTok book covers. From publishers and book designers to marketers, knowing what makes a book cover sell is part of the job. This means understanding buyer behavior, genre expectations, color theory, and the fundamentals of design as well as...
Whether you’re choosing to go the self publishing route or the traditional publishing route, you’re going to end up doing a lot of your own marketing. Sometimes, writers can get a little offended at the business side of this job—it’s art, after all, and writers tend...
In the realm of fiction authors, the task of promoting one’s work often ranks low on the list of enjoyable activities. The myriad of marketing responsibilities can appear daunting and unfamiliar. Many authors grapple with a sense of inadequacy, either due to...
What’s the one question authors ask me most frequently? “How long do I have to market my book?” I never deviate from this answer: “Only for as long as you want to sell it.” Every author hates hearing that. By the time most get around to asking it, usually a few weeks...
By Hayley Zelda In today’s article, Hayley Zelda discusses book promotion for self-published authors. Have a read. You might find a unique idea or two! Writing a book is really tough. Great stories are hard to come up with. Writing takes a long time....
